… or the question of “why”
We don't think in terms of digital or print – but in terms of strategy and campaign. SPOTLEIT is an analysis and creation agency: 19 consultants, copywriters, art directors and one dog bring together a passion for products in need of explanation or industries where a lot of expertise is required, with high standards in terms of creation. We know all the ropes of market research and analysis in order to develop the optimal strategy – always in close cooperation with the customer. We combine this strategy with excellent artwork and a great dedication to beautiful, effective texts. This is what we do for brands – and especially the retail sector. SPOTLEIT is your expert for strategically examining your “why” – with detailed analysis and radiant creation.
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Our skills to ensure your campaign and guiding idea
Analysis and strategy
We ask not only what you do, but above all why. As only in this way can we systematically examine your strengths and work out the strategy that puts your brand in exactly the right light.
We never develop strategies based on gut feeling, but rather through a systematic process: including market research. We are also happy to carry out this research for you, e.g. to identify market opportunities or to test campaigns.
Development of guiding ideas
Of course, we also work according to predefined guiding ideas. But our favourite thing is to develop our own. Why? To get to the heart of what really sets your brand apart.
Online and offline creation of cross-media campaigns
From multimedia campaigns across all channels to individual mailings, from TV commercials to social media ads: We develop radiant creations – always stringently according to the guiding idea.
In the future you will be in best company.
Our competencies are the basis for the unleashing of the digital potential of our clients. Our know-how will also convince you - get to know us!
Implementation: Workshops for repositioning the company, rebranding of the brand identity, creation of the new corporate design with claim development and modernization of the logo, website design, business documents, etc.
Holistic brand development: Naming, brand presence print and online, management of the Instagram channel, incl. Editorial planning, production of own photo shoots Still & People, trend research, community management
Logo development, creation of corporate design (brand book), multi-day photo shoot machines / people, image films, website conception and development, image brochure, advertisements, PR, mailings
Keyvisual development for optical and acoustic campaigns, adaptation and elaboration of visual ideas in print advertising media (PWS, posters, mailings, window stickers, et al.)
H. von Gimborn, Biokat’s
Implementation: Idea and conception of the image and brand book, creation of over 120 pages in close cooperation with the brand manager, production support and printing, incl. attention-grabbing finishes
Customer workshops, street surveys, group discussions, development of mission statement, brand communication on- and offline (TV and radio spots, catalogs, ads, OOH, mailings, social media posts) Specialist agency for optics and acoustics
Get in touch now for real digital growth.
We look forward to hearing from you
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